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The 9th Asian Winter Games, which will light up the winter sports landscape in 2025, have officially entered an exciting phase with the introduction of their fundamental symbols - the slogan, emblem, and mascots. This big unveiling, held in the capital city of Heilongjiang Province, China, represents an important milestone as the Games approach.
The Official Slogan: "Dream Of Winter, Love Among Asia"
The official tagline "Dream of Winter, Love among Asia" embodies the Games' ethos, embracing the spirit of unity and sportsmanship. This phrase encapsulates Asian countries' hopes and passion for winter sports, emphasizing the spirit of dreams, love, and fraternity that the Games want to develop.
Meet “Binbin” And “Nini”: The Adorable Tiger Mascots
The Games' mascots, "Binbin" and "Nini," two adorable Siberian tiger cubs, represent the heart and soul of the Games. These mascots, inspired by actual tiger cubs hatched in the Heilongjiang Siberian Tiger Park, symbolize the life and enthusiasm of the Games. Their presence brings warmth and enthusiasm, signifying the strength and grace inherent in winter sports.
“Breakthrough”: The Fusion Emblem
The official emblem, appropriately named "Breakthrough," is a work of art that combines Chinese cultural features with Olympic motifs. The insignia was created by a team from Tsinghua University's Academy of Arts & Design and combines a short track speed skater figure, a lilac flower (Harbin's official flower), and dancing ribbons. This insignia embodies the dynamic spirit of the Asian Winter Games by representing a harmonious blend of speed, beauty, and cultural value.
A Design And Culture Celebration
Chen Lei, the design team's leader and a Tsinghua University professor, elaborated on the creative process and symbolism of the mascots and insignia. The designs not only represent China's rich cultural legacy, but also fundamental Olympic components, establishing a distinct character for the Games.
A Worldwide Effort
The global request for these symbols, which began on September 19, 2023, received a massive response, with 4,608 eligible entries. This participation demonstrates the international attention and excitement surrounding the Asian Winter Games.
A Multi-Sport Extravaganza
The Games promise an exciting lineup of competitions, with six sports spanning 11 disciplines and 64 events. This diverse range of competitions reflects Asia's rising diversity and popularity of winter sports. Harbin's staging of the Games in 1996, as well as Changchun's in 2007, demonstrate Northeast China's capabilities and legacy in holding such major events.
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